Our inspiration was inspired in 2017, the founder's family specializes in gemstones and handicrafts located in Paris, France, the brand ANI-TECH derived from the Chinese word for love U, because the founder met a beautiful Chinese woman that year, but due to the girl wanted to go back to her home country to develop, had to be separated from our founder because the founder of this relationship has not been able to And thus created this brand, the brand is not luxury goods, is in order to let more people can afford to consume, and innovate a lot of new elements into the jewelry, to bold, innovative, DIY style to reflect its unique.